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Desiree Almodovar is a Growth Marketing leader and angel-investor. She works with Consumer Health and Wellness brands to plan and execute on their go-to-market strategy to accelerate growth.
As the Founder of The Inlay, an NYC startup innovation lab, Desiree works at the intersection of GTM strategy, integrated marketing, and growth. She has partnered with dozens of seed to series A+ brands such as Getaway, Common Living, Veracity, Included Health and The Muse. Many have gone on to reach major fundraising milestones with notable VCs and investors such as L Catterton, Human, Silas Capital, and more. Through this work, she became embedded in the startup ecosystem, and began angel investing in order to further support category defining brands.
Previously, Desiree has served as VP of Product at agencies where she led high-performing teams of 50+ to develop product strategy and award-winning campaigns for some of the world’s most influential brands, including Google, Viacom and Autograph Collection Hotels. Her work on interactive campaigns for the launch of Google Photos would help the platform secure over 100 million users after just 5 months.
Concurrently, her love of music has allowed her to curate sounds for numerous hospitality brands, such as Soho House, Edition hotels, and Soho Grand, where she’s opened for James Murphy, Haim, RAC, Phantogram and more.
Desiree has recently been featured in Nasdaq for her modern approach to GTM strategy, and on The New School’s Impact Entrepreneurship Initiative. She currently serves on the Council at Skowhegan, and continues to discover new tunes on the daily.